• Competitive
  • Hong Kong
  • Permanent, Full time
  • HSBC
  • 2019-05-24

Senior Digital Analyst, Commercialisation - Retail Banking and Wealth Management

  • Full time
  • Hong Kong
  • 24 May 19

Senior Digital Analyst, Commercialisation - Retail Banking and Wealth Management

Some careers shine brighter than others
If you're looking for a career that will help you stand out, join HSBC and fulfil your potential.

Retail Banking and Wealth Management serves millions of customers worldwide with a complete range of banking and wealth management services to enable them to manage their finances and protect and build their financial futures. It is a global business that brings together management responsibility for Retail Banking, Wealth Management, Insurance and Asset Management with a focus on customer-centric propositions and innovative and efficient distribution channels.

We are currently seeking a high caliber professional to join our team as Senior Digital Analyst, Commercialization .

Principal responsibilities
  • Deliver digital performance measurement, analysis and reporting across HSBC Digital Products and Markets to maximise revenue generation and business growth
  • Define digital data requirements across customer journeys, support the development and augmentation of the Global Digital KPIs and Metrics framework and support HSBC Digital Commercialisation teams with reporting, analysis and insight as required
  • Act as the focal point for data driven insight for the Digital Metrics and Insight Activation teams
  • Define new metrics and reporting, driving data quality, analysis and provide actionable insights to support global, regional and local priorities and strategy
  • Share best practice with the wider analytics community and business areas
  • Provide support, knowledge and expertise where required to drive forward digital analytics expertise and understanding of digital customer behavior as well as digital product performance
  • Build strong relationships with Digital Commercialization teams as well as other analytics teams both in global, off shore and in market to bring data driven insight to life
  • Ensure that all Retail Banking and Wealth Management Digital services offer standout customer experience and fully deliver on our brand promise



  • Excellent hands on analytical skills with proven ability to analyse complex data, identify key trends and opportunities, putting forward hypotheses and delivering recommendations
  • Excellent Numerical, Analytical and Presentation skills
  • Strong web analytics skills, preferably in the Adobe Analytics suite of products
  • Strong experience in data visualization tools and techniques, previous experience with Qliksense, Tableau or similar
  • Experience of SQL, BI and MIS platforms and other Database and Data Manipulation tools
  • Strong working knowledge of customer and social listening tools
  • Experience of working with behavioral and attitudinal data and segments and identify patterns on our digital properties
  • Experience of manipulating data to create customer led, data driven reports
  • Previous experience in the digital banking space and strong understanding of consumer finance products across multiple markets
  • Good awareness of digital channel, including technical, commercial, market place and customer considerations
  • Strong communication skills for navigating through business requirements, ability to involve others in discussions of alternatives, asking for their suggestions and steering them to a mutually acceptable position
  • Awareness of the Multi-Channel and the ability to balance effectiveness in Digital channel with multichannel impact

You'll achieve more when you join HSBC.

Candidate with less relevant experience or skills may be offered a lower Global Career Band than stated above.

HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.